Three important things:
- Needs to be confident.
- Needs to be clear.
- Needs to be concise.
- Don't repeat your CV
- Research the company
- Tell them what you have to offer - what you're gonna give, not take
- Use a professional tone but don't loose all personality (depending on the context)
- Finish Strong
- Subject line - make it quirky/intriguing
- Discuss most recent work
- Confident tone - saw when you want the internship, possibly mention payment.
- Find a project completed that links with something they've done
- Could write 'the portfolio attached has been tailored for you' - makes them feel special/obligated
- End on something funny (e.g. we could be so good together...)
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